Daniella's story

Three months ago Daniella, an Internet sales manager from Whitby, was simply a satisfied Leskol customer. Now, it’s safe to say, she couldn’t be happier as she stars in our latest advertising campaign for Leskol, the UK’s best selling Half Fat Cheddar alternative.

It all started in the summer of 2005 when Daniella sent us her favourite Leskol recipe. It's a firm favourite with Daniella, as part of her everyday effort to eat a little healthier.

Her recipe for Leskol Pasta is a healthy hearty meal for modern living, which is exactly what Leskol is all about.

Daniella’s first email said: ‘Fantastic product!! I love it, I have been buying healthy dairy products for over a year now, I like to keep fit and in shape, its hard work! But on shopping in the local Co-op, I found Leskol...WOW! I couldn’t believe it said 1.3% Sat. fat on it. Thanks guys, really great, so great I am sending on a recipe that I usually have every other day with Leskol after a long day at work...lovely!!!’. Such incredible enthusiasm for Leskol was hard to resist.

So, we contacted Daniella and invited her to feature in our latest advertising campaign, titled ‘Love Cheddar? You’ll love Leskol!’. She’s now appearing in full support of the brand in a large number of consumer titles including; BBC Good Food, Hello!, You Magazine, Olive, Good Housekeeping, Health Plus and many more.

Daniella, 24 from Whitby in Yorkshire, has proved an admirable advocate for the Leskol brand. The hard working sales manager tragically lost her mother in 2005, to whom she promised to follow a career in modelling. And six months later – with Leskol – she is doing just that. And what does Daniella have to say about it? ‘I couldn’t be happier. This is the dream end to a very hard year.’

We'd like to thank Daniella for her genuine support, and we wish her the very best of luck for the future.